Is there VAT on record or music release printing?

Some of it. Usually 0% VAT: leaflets, booklets. Usually 20% VAT: packaging and paper bags, posters, stickers and labels, merchandise, postcards.

Some of it. It depends on the item, not the occasion, so one job can have both rates on the same invoice.

Some of this is twenty per cent. I prefer brass bands.

Printing for a record or music release

Some 0%, some 20%

Here's the usual print for a record or music release. Tap any item to see why it's 0% or 20%.

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Packaging and paper bags 20%

Packaging and wrapping aren't reading matter, so they're standard-rated.

Anything made to go on a wall or be displayed is standard-rated. The zero rate is for things you hold and read.

HMRC lists stickers, labels and tags as standard-rated.

Merchandise isn't printed matter in the VAT sense, so it's standard-rated.

Leaflets are zero-rated. A sheet you pick up, read and bin (or one that comes with a product) is exactly what the zero rate is for.

Books and booklets are zero-rated. Pages of reading matter bound together, with or without a cover.

HMRC says postcards are standard-rated, whether written on or not.