Zero-rated. The puzzle, frankly, is why.
Crossword and puzzle books
0% VAT
HMRC lists crossword books as zero-rated.
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Is there VAT on crossword and puzzle books?
Crossword and puzzle books are zero-rated (0% VAT) in the UK under HMRC VAT Notice 701/10, section 8.
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Is there VAT on crossword and puzzle books?
Crossword and puzzle books are zero-rated (0% VAT) in the UK under HMRC VAT Notice 701/10, section 8. HMRC lists crossword books as zero-rated.
Is the design and artwork for crossword and puzzle books zero-rated too?
If your printer does the design, typesetting or finishing as part of the same zero-rated print job, that work can be zero-rated too. Design bought separately from a studio is a standard-rated service.
Where does this come from?
HMRC VAT Notice 701/10, section 8, HMRC's guidance on zero rating books and printed matter. Read the notice on GOV.UK ↗