Information-carrying folders are usually zero-rated (0% VAT) in the UK, but only if they meet HMRC's conditions: conveys information with a substantial amount of text; not primarily designed to hold other items; supplied complete (HMRC VAT Notice 701/10, paragraph 3.2).
PRIVATE & CONFIDENTIAL
Very well. Zero. I've made a note.
Information-carrying folders
0% VAT
A folder that carries a substantial amount of information itself can count as a brochure, which is zero-rated.
0% as long as it's:
Conveys information with a substantial amount of text
Information-carrying folders are usually zero-rated (0% VAT) in the UK, but only if they meet HMRC's conditions: conveys information with a substantial amount of text; not primarily designed to hold other items; supplied complete (HMRC VAT Notice 701/10, paragraph 3.2). A folder that carries a substantial amount of information itself can count as a brochure, which is zero-rated.
When would information-carrying folders be charged at 20% VAT?
The zero rate applies as long as it's: conveys information with a substantial amount of text; not primarily designed to hold other items; supplied complete. If one of those isn't true, it's likely to be standard-rated at 20%.
Is the design and artwork for information-carrying folders zero-rated too?
If your printer does the design, typesetting or finishing as part of the same zero-rated print job, that work can be zero-rated too. Design bought separately from a studio is a standard-rated service.
Where does this come from?
HMRC VAT Notice 701/10, paragraph 3.2, HMRC's guidance on zero rating books and printed matter. Read the notice on GOV.UK ↗